"To be the movement that co-creates soulful products by sharing the smallest, greatest stories from around the world. About people, by people, for people."
THE STORY ABOUT THE STORIES
Walldog was initiated by former adman Philippe Pelsmaekers,
He was so struck by the craftsmanship, personality and artistic endeavor of the quaint and often humorous signs of small shops from around the world, that he wanted to meet the people behind them and share their stories. He jumped on a plane to India in search of the best tales.
Four years later, together with the greatest team on earth, Walldog is sold online and in 70 retail stores across the Netherlands, Belgium, Germany and France and expands its sales to new markets.